Food Forward: Frozen-Chilled Prepared Meals

Food Forward is Griffith Foods’ proactive campaign that focuses on sharing timely, relevant, and inspiring topics that bring value to our customers and consumers.

The Category is Moving Fast and Consumers are Ready for More.

As shoppers increasingly seek affordable and craveable alternatives to dining out, the Frozen and Chilled Prepared Meals category has emerged as a primary restaurant substitute. Driven predominantly by a demand for convenience, these meals are viewed by consumers—particularly younger demographics who are utilizing the category with growing frequency—as a strategic, lower-cost swap for traditional takeout or sit-down meals.

Innovation Clues are Heating Up

  • 46% Locally produced
  • 39% No artificial preservatives
  • 36% High protein options
  • Global cuisines & restaurant inspired dishes.

 

Consumers want fast. They want flavorful. They want better.

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The Opportunity: Fix the Pain Points

Today’s shoppers are vocal – and they’re telling us exactly where retailers can win.

  • Frozen meals often feel overly processed, salty, or bland
  • Rising prices push some consumers back to scratch cooking
  • Comfort still dominates, but shoppers crave freshness + global inspiration

 

Retailers who elevated flavor, quality, and transparency will stand out.

Griffith Foods: Your Partner for Bold, Market Ready Innovation

We bring insights, flavor platforms, and culinary expertise to help retailers deliver craveable, modern prepared meals that meet today’s expectations.

Culinary Concepts

Blackened Stay Crisp Shrimp Bites

Crispy, bold, and built for impact s hrimp tossed in Cajun style blackening seasoning with creamed corn and Cajun rice.

Featuring:
• Cajun Style Blackened Seafood Seasoning
• Stay Crisp Coating System
• Griffith Foods Flavor Dashboard insights

Mediterranean Chicken Grain Bowl

A vibrant, health forward build with seasoned chicken, stewed chickpeas, lemon herb quinoa, and roasted red pepper yogurt sauce.

Featuring:
• Mediterranean Style Seasoning with OptiYield
• High protein, veggie forward appeal
• Aligns with global+ Better for You trends

Garlic pepper OptiTender Steak Tip Dinner

Tender garlic pepper steak tips served with savory mushroom jus and potatoes au gratin.

Featuring:
• Griffith Foods™ Garlic Pepper Steak Optitender Marinade
• Beef Soup Base  

Why Retailers Partner with Griffith Foods

  • Cross functional expertise across Insights, Category, Culinary, and R&D
  • Proven flavor systems for frozen and chilled performance
  • Solutions that elevate taste, texture, nutrition cues, and value
  • Ability to help retailers create restaurant quality meals that win repeat purchases

Let’s Build the Future of Food Together.

Griffith Foods is ready to help you unlock growth with insight-driven, culinary-led solutions for Frozen & Chilled Prepared Meals.

Let’s Create
Better Together.

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