Background
The Challenge
Reducing sodium posed a significant technical and sensory challenge. Salt plays a crucial role in:
- Texture, color and flavor
- Overall product stability
- Thermal conductivity (efficient food penetration and distribution)
Through reformulated products, Griffith Foods played a pivotal role in guiding consumers toward a lower-sodium product, through a stepwise iterative approach of sodium reduction, in turn helping retrain the palate by delivering rice products that maintained the same satisfying flavor and eating experience.
Our Approach
We brought R&D and sensory teams together with our customer to reformulate our seasoning blends, identifying all major sodium drivers and targeting each for improvement.
We implemented a range of ingredients and formula changes, including the removal of preservatives, allergens, and directly added palm oil, while successfully adapting to modified thermal processing.
Throughout the project, we maintained both cost targets and sensory benchmarks.
The Results
The sodium reduction initiative successfully:
- Removed over 100 tons of salt annually by 2025
- Reduced sodium by more than 50% across key SKUs
- Removed preservatives, allergens, and directly added palm oil
- Reduced sodium across the customer’s portfolio resulting in fewer allergens and cost optimizations
Summary
This sodium reduction collaboration demonstrated Griffith Foods’ ability to combine technical expertise, culinary creativity, and nutrition insight to help customers meet evolving health and regulatory expectations. It also reflects our 2030 Aspiration to develop a nutritious and sustainable portfolio, ensuring that every solution we create contributes to a healthier, more sustainable food future.
Beyond delivering great-tasting, compliant products, our teams helped the customer take meaningful steps toward reshaping consumer taste expectations by guiding a transition toward lower sodium offerings without compromising flavor satisfaction.
Ready to create products that are not only delicious but also nutritious? Contact Griffith Foods today and let’s work together to bring your next innovation to life. Let’s continue Creating Better Together.™
