Where Insights Become InspirationTM

From ever-evolving technology to constantly changing consumer preferences, new innovations and insights are transforming the way food brands go to market. It’s critical to move at the new speed of business—and that’s where FlavorIQ® comes in.

Innovation Without Limits

Capture classic food concepts and capitalize on unique flavor trends—discover how FlavorIQ® can help you innovate, grow, and solve your greatest business challenges.

The FlavorIQ® Process

FlavorIQ® utilizes market insights and sensory science, combined with our culinary artistry and technical expertise to create custom solutions for your unique needs. These flavorful solutions help to solve your operational and manufacturing challenges so you can launch new offerings with confidence.

  1. Evaluating Menu and Product Opportunities

    Utilizing trusted research methods and studies, we identify global flavor trends to pinpoint consumer preferences and uncover impactful market opportunities.

  2. Understanding Your Brand

    Equipped with this proprietary research, we then collaborate with you to develop on-trend menu items and products that align with your goals, vision, and customer base.

  3. Analyzing Consumer Insights

    To validate cutting-edge menu concepts and accurately predict how a product will perform, we use a proven mix of qualitative and quantitative consumer testing.

Turning Insights Into Inspiration

The success of FlavorIQ® is rooted in our research techniques and insights toolkit. We work with industry giants and use cutting-edge research methods to deliver valuable data and information that can be transformed into impactful solutions.

Secondary Research

We utilize secondary research to support and reinforce our assessments, including extensive datasets from industry-leading companies, such as Mintel’s Global New Products Database and Technomic’s Ignite Platform. Conducted by the most trusted names in the food industry, this research provides a valuable understanding of relevant behaviors, spending, and ingredient trends.

Primary Research

We employ key partners to conduct primary research on our behalf and collect data directly from the source, obtaining both quantitative and qualitative insights. Some of these primary research methods include:

  • Online surveys
  • Focus groups
  • Discussion forums
  • In-home use tests
  • Video journals/diaries
  • Mobile missions
  • Photo/video sharing

Social Listening

We use social listening tools to keep our finger on the pulse of consumer behavior and trending topics. This helps us identify trends as they emerge and grow so that we can understand the preferences, needs, and desires of consumers.

Products Tailored to Your Needs

Enhance your flavors, improve food appearance, and optimize mouthfeel with FlavorIQ®. We offer an assortment of flavorful solutions made with health and nutrition in mind and designed to solve your unique challenges across a wide variety of different food categories.

Seasonings

Sauces & Dressings

Textures & Coatings

Functional Blends

Soups & Sides

Dough Blends

Try FlavorIQ® for Your Business

Are you ready to start innovating? Fill out our form, and a member of our FlavorIQ® team will reach out.

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