{"id":3990,"date":"2021-09-01T13:44:54","date_gmt":"2021-09-01T18:44:54","guid":{"rendered":"https:\/\/griffithfoods.com\/na\/?p=3990"},"modified":"2022-08-11T13:57:09","modified_gmt":"2022-08-11T18:57:09","slug":"experience-asia","status":"publish","type":"post","link":"https:\/\/griffithfoods.com\/na\/es\/viewpoints\/experience-asia\/","title":{"rendered":"Experience Asia"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/na\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-3698 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2021\/08\/7.20-GRI-0742_ENL_AUG_Header_1322x262-1024x203.jpg\"\/><\/figure>    <div class=\"wp-block-media-text alignwide is-stacked-on-mobile\" style=\"grid-template-columns:48% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/na\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-3699 size-full lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2021\/08\/Asia_Square.gif\"\/><\/figure><div class=\"wp-block-media-text__content\"> <p><\/p>    <p><\/p>    <h2 class=\"has-text-color wp-block-heading\" style=\"color:#afafaf\">Experience Asia<\/h2> <\/div><\/div>    <p><strong>Striking the balance between what\u2019s new and what\u2019s familiar can be a challenge when it comes to satisfying consumer demand for global fare. Luckily, when it comes to Asian cuisine, culinary creativity knows no bounds. Every city, region and country has a rich history and signature dishes that can drive innovation.<\/strong><\/p>    <p>All around the globe, travel and immigration have created unique fusion fare influenced by Asian cuisines. For example, 74% of the population of Richmond, British Columbia, claims Asian heritage. The city\u2019s renowned Night Market brings dishes like Taiwanese popcorn chicken and Filipino crispy pata to the west coast of Canada. And in Peru, dishes like tallarin saltado (chicken chow mein), sopa wantan (wonton soup) and arroz chaufa (fried rice) combine Chinese and Peruvian ingredients to create what\u2019s known as chifa cuisine.<\/p>    <p>Asian-inspired flavors and techniques are making their way into the global snack category as well. In the UK, popped lotus seeds are positioned as a \u201cbetter-for-you\u201d popcorn alternative, in varieties like smoky Thai, wasabi and Himalayan pink pepper. Cracker nuts are a popular snack originally created by a Japanese immigrant in Mexico. These Japanese-style peanuts are booming in Central and South America, with such mashup-style flavors as pizza, ham and chili-lime.<\/p>    <p>For manufacturers and operators looking to create truly authentic new products or menu offerings, start with a well-known dish and study the differences in preparation or flavor across countries. For instance, nasi goreng, an aromatic and smoky take on fried rice, is the national dish of Indonesia. Even if your customers aren\u2019t familiar with that exact cuisine, seeing a food item that\u2019s not too far from their comfort zone is a great way to test the waters. Another great example is lumpia, or Filipino egg rolls, which are showing strong growth on US menus.<\/p>    <p>When in doubt, turn to regional street food for inspiration. Okonomiyaki (savory pancakes) from the Kansai region of Japan, jianbing (stuffed breakfast crepes) from China\u2019s Shandong Province and kumbilappam (jackfruit dumplings) from Kerala, India, are just a few of the dishes with the potential to make a splash on menus and retail shelves around the world.<\/p>    <div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><a href=\"https:\/\/griffithfoods.com\/na\/es\/viewpoints\/popular-asian-cuisine\/\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/na\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-4023 lozad\" data-src=\"https:\/\/griffithfoods.com\/na\/wp-content\/uploads\/sites\/5\/2021\/09\/pizza-spice-everything-nice-asian-cuisine-newsletter-4-1024x346.png\"\/><\/a><\/figure><\/div>    <h4 class=\"wp-block-heading\"><strong>Eight Culinary Traditions of China<\/strong><\/h4>    <p>Historically, Chinese cuisine had been described in terms of the Four Great Traditions representing West, North, South and East China. Today, the definition has expanded to include eight regional cuisines:<\/p>    <ul class=\"wp-block-list\"><li>Anhui <em>(notable dish: Bagongshan tofu)<\/em><\/li><li>Fujian<em> (notable dish: pork belly buns)<\/em><\/li><li>Guangdong <em>(notable dish: Cantonese-style fried rice)<\/em><\/li><li>Hunan <em>(notable dish: Mao\u2019s braised pork)<\/em><\/li><li>Jiangsu <em>(notable dish: braised spare ribs)<\/em><\/li><li>Shandong <em>(notable dish: sweet potato with caramelized sugar)<\/em><\/li><li>Sichuan<em> (notable dish: Dandan noodles)<\/em><\/li><li>Zhejiang<em> (notable dish: \u201cA Hundred Birds Facing the Phoenix\u201d chicken with steamed dumplings)<\/em><\/li><\/ul>    <div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <hr class=\"wp-block-separator is-style-wide\"\/>    <hr class=\"wp-block-separator is-style-wide\"\/>    <script src=\"https:\/\/fast.wistia.com\/embed\/medias\/etbu82eetx.jsonp\" async=\"\"><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async=\"\"><\/script><div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\"><div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\"><div class=\"wistia_embed wistia_async_etbu82eetx videoFoam=true\" style=\"height:100%;position:relative;width:100%\"><div class=\"wistia_swatch\" style=\"height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/na\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" style=\"filter:blur(5px);height:100%;object-fit:contain;width:100%;\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\" data-src=\"https:\/\/fast.wistia.com\/embed\/medias\/etbu82eetx\/swatch\" class=\"lozad\"><\/div><\/div><\/div><\/div>    <p class=\"has-text-align-center\" style=\"font-size:14px\">With hundreds of regional culinary styles found across Asia, the possibilities for menu and product inspiration are truly endless. In our latest video, Chef Mark Serice encourages you to explore the tastes, textures and cooking methods of different countries, noting the balance of sweet, sour, bitter and umami flavors that bring these dishes to life.<\/p>    <div style=\"height:41px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <hr class=\"wp-block-separator is-style-wide\"\/>    <hr class=\"wp-block-separator is-style-wide\"\/>    <hr class=\"wp-block-separator is-style-wide\"\/>    <div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\"> <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <blockquote class=\"wp-block-quote has-text-align-center is-layout-flow wp-block-quote-is-layout-flow\"><p><strong>QSR\/FOODSERVICE:<\/strong><\/p><cite>Asian restaurants are prevalent across all regions, many of which have the culinary influence of Asian immigrant populations.<\/cite><\/blockquote> <\/div>    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <blockquote class=\"wp-block-quote has-text-align-center is-layout-flow wp-block-quote-is-layout-flow\"><p><strong>PROTEIN PROCESSORS:<\/strong><\/p><cite>Asian flavors and recipes continue to be popular in protein-based retail products and restaurant dishes around the world, and the introduction of plant-forward meat analogues is taking innovation even further.<\/cite><\/blockquote>    <p><\/p> <\/div>    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <blockquote class=\"wp-block-quote has-text-align-center is-layout-flow wp-block-quote-is-layout-flow\"><p><strong>SNACKING:<\/strong><\/p><cite>CPG snacks are a fun, low-commitment way for consumers to try new Asian flavors\u2014think crackers\/crisps, nuts and meat snacks with Asian-inspired seasoning blends.<\/cite><\/blockquote> <\/div> <\/div>    <h2 class=\"wp-block-heading\">Culinary Inspiration<\/h2>    <p>Get inspired by these on-trend concepts to create innovative offerings using Griffith Foods products. To learn how this trend can be customized to your product portfolio, please contact your Griffith Foods representative or <a href=\"https:\/\/griffithfoods.com\/na\/es\/viewpoints\/learn-more\/\">reach out to our team<\/a>.<\/p>    <h3 class=\"wp-block-heading\"><span style=\"color:#ff9300\" class=\"has-inline-color\">Asian Food Concepts from Our Canada Chefs<\/span><\/h3>    <div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-top\" style=\"grid-template-columns:26% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/na\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"Spicy Szechuan Fried Chicken Sandwich\" class=\"wp-image-4010 size-full lozad\" data-src=\"https:\/\/griffithfoods.com\/na\/wp-content\/uploads\/sites\/5\/2021\/09\/Spicy-Szechuan-Fried-Chicken-Sandwich.png\"\/><\/figure><div class=\"wp-block-media-text__content\"> <h4 class=\"wp-block-heading\"><strong>Spicy Szechuan Fried Chicken Sandwich<\/strong><\/h4>    <p>Inspired from Sichuan regional cuisine, this approachable fried chicken format combines a Szechuan pepper coating and <a href=\"https:\/\/griffithfoods.com\/na\/es\/product\/flavour-glaze\/\">Flavour Glaze<\/a> to deliver a unique spicy QSR-friendly sandwich.<\/p>    <h5 class=\"wp-block-heading\">Featured Griffith Foods Products:<\/h5>    <ul class=\"wp-block-list\"><li>Szechuan Style Marinade<\/li><li>Szechuan Style Predust<\/li><li>Creative 5405 Red Batter<\/li><li>Crispy Coater<\/li><li>Szechuan Style Flavour Glaze<\/li><\/ul> <\/div><\/div>    <div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-top\" style=\"grid-template-columns:26% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/na\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"Chicken Tsukune Meatballs\" class=\"wp-image-4011 size-full lozad\" data-src=\"https:\/\/griffithfoods.com\/na\/wp-content\/uploads\/sites\/5\/2021\/09\/Chicken-Tsukune-Meatballs.png\"\/><\/figure><div class=\"wp-block-media-text__content\"> <h4 class=\"wp-block-heading\"><strong><strong>Chicken Tsukune Meatballs<\/strong><\/strong><\/h4>    <p>A staple of Japanese Yakitori-style BBQ, these meatballs are seasoned with ginger, soy, and garlic before being grilled and glazed.<\/p>    <h5 class=\"wp-block-heading\">Featured Griffith Foods Products:<\/h5>    <ul class=\"wp-block-list\"><li>Tsukune Seasoned Binder<\/li><li>Tsukune Dry Glaze<\/li><\/ul> <\/div><\/div>    <div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-top\" style=\"grid-template-columns:26% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/na\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"Korean \u201cSanjeok Kkochi\u201d Beef Skewers\" class=\"wp-image-4013 size-full lozad\" data-src=\"https:\/\/griffithfoods.com\/na\/wp-content\/uploads\/sites\/5\/2021\/09\/Korean-Sanjeok-Kkochi-Beef-Skewers.png\"\/><\/figure><div class=\"wp-block-media-text__content\"> <h4 class=\"wp-block-heading\"><strong><strong><strong>Korean \u201cSanjeokKkochi\u201d Beef Skewers<\/strong><\/strong><\/strong><\/h4>    <p>Inspired by Korean street food, these beef skewers are marinated, fully cooked, and glazed with a spicy and sour gochujang-style seasoning.<\/p>    <h5 class=\"wp-block-heading\">Featured Griffith Foods Products:<\/h5>    <ul class=\"wp-block-list\"><li>Korean Style Seasoning<\/li><li>Gochujang Style Dry Glaze<\/li><\/ul> <\/div><\/div>    <h3 class=\"wp-block-heading\"><span style=\"color:#ff9300\" class=\"has-inline-color\">Asian Food Concepts from Our US Chefs<\/span><\/h3>    <div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-top\" style=\"grid-template-columns:26% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/na\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"Thai Green Peppercorn Calamari\" class=\"wp-image-4006 size-full lozad\" data-src=\"https:\/\/griffithfoods.com\/na\/wp-content\/uploads\/sites\/5\/2021\/09\/Thai-Green-Peppercorn-Calamari.png\"\/><\/figure><div class=\"wp-block-media-text__content\"> <h4 class=\"wp-block-heading\">Thai Green Peppercorn Calamari<\/h4>    <p>Crispy fried calamari tossed in bold and pleasantly&nbsp;burning Thai Green peppercorn sauce infused with aromas of fresh ginger, lemongrass, and kaffir lime.<\/p> <\/div><\/div>    <div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-top\" style=\"grid-template-columns:26% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/na\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"Buldak (Hot Korean Chicken Wings)\" class=\"wp-image-4008 size-full lozad\" data-src=\"https:\/\/griffithfoods.com\/na\/wp-content\/uploads\/sites\/5\/2021\/09\/Buldak-Hot-Korean-Chicken-Wings.jpg\"\/><\/figure><div class=\"wp-block-media-text__content\"> <h4 class=\"wp-block-heading\">Buldak (Hot Korean Chicken Wings)<\/h4>    <p>Crispy, fried chicken wings in Spicy Buldak Sauce. Korean Gochujang paste is the foundation of our Buldak sauce, giving these wings a spicy kick. This dish features our Buldak Sauce.<\/p> <\/div><\/div>    <div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p><\/p>    <div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-center\" style=\"grid-template-columns:41% auto\"><figure class=\"wp-block-media-text__media\"><a href=\"https:\/\/griffithfoods.com\/sustainability\/\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/na\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-3468 size-full lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2021\/07\/Griffith-Foods-2020-Sustainability-Report-Cover.jpg\"\/><\/a><\/figure><div class=\"wp-block-media-text__content\"> <p>At Griffith Foods, sustainability is at the core of our business strategy and our Purpose as a company. Our triple bottom-line approach to doing business is embedded in everything we do, guiding us to think about People, Planet and Performance at all times. Our sustainability mindset not only informs our decisions but also provides the lens through which we view the future of our entire business and our role in creating a better nourished world. Learn more about our goals and initiatives in our recently released <a href=\"https:\/\/griffithfoods.com\/sustainability\/\" target=\"_blank\" rel=\"noreferrer noopener\">Griffith Foods 2020 Sustainability Report.<\/a><\/p> <\/div><\/div>    <div style=\"height:46px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <hr class=\"wp-block-separator is-style-wide\"\/>    <hr class=\"wp-block-separator is-style-wide\"\/>    <div class=\"wp-block-group alignwide\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\"> <div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 47%\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/na\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-3706 size-full lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2021\/08\/ChefJomiChefJonny-GriffithFoods.png\"\/><\/figure><div class=\"wp-block-media-text__content\"> <h3 class=\"has-text-align-left wp-block-heading\">Culinary Perspective<\/h3>    <p>In the latest episode of \u201cThe Blend by Griffith Foods,\u201d Chefs Jonny Tomlin and Jomi Gaston discuss the authentic Asian flavors and ingredients that have made a worldwide impact and are now trending on menus and retail shelves.<\/p>    <p><strong><a href=\"https:\/\/fast.wistia.net\/embed\/channel\/dem4jeytva\" target=\"_blank\" rel=\"noreferrer noopener\">Listen to the podcast.<\/a><\/strong><\/p> <\/div><\/div>    <div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <div class=\"wp-block-cover is-light\" style=\"min-height:236px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-100 has-background-dim\" style=\"background-color:#f4f4f4\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\"> <h2 class=\"wp-block-heading has-text-align-center\"><mark style=\"background-color:rgba(0, 0, 0, 0);color:#ff9300\" class=\"has-inline-color\">Let\u2019s Create Better Together<\/mark><\/h2>    <p class=\"has-text-align-center has-medium-font-size\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">We\u2019re here to help inspire creations that keep your product portfolio on trend. Contact your Griffith Foods representative or\u00a0reach out to our sales team\u00a0to learn more about our ongoing research and innovative offerings.<\/mark><\/p>    <div class=\"wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-03627597 wp-block-buttons-is-layout-flex\"> <div class=\"wp-block-button has-custom-width wp-block-button__width-25\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/griffithfoods.com\/na\/es\/viewpoints\/learn-more\/\">Get in Touch<\/a><\/div> <\/div> <\/div><\/div>    <figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/na\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-3701 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2021\/08\/7.GF_Newsletter_AUG_Footer_1322X664-1024x514.jpg\"\/><\/figure>    <p><strong>Sources:<\/strong><\/p>    <p>\u201cChina,\u201d <em>TasteAtlas, <\/em>accessed August 2021.<\/p>    <p>Maggie Hiufu Wong, \u201cRegional Chinese food: 8 lesser-known cuisines worth trying,\u201d <em>CNN<\/em>, July 11, 2019.<\/p>    <p>Mintel, 2021 FlavorIQ<sup>\u00ae<\/sup> Global Trends and Insights Report, January 2021.<\/p> <\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Striking the balance between new and familiar can be a challenge when it comes to demand for global fare. Luckily, when it comes to Asian cuisine&#8230;<\/p>\n","protected":false},"author":43,"featured_media":3991,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_mcl_spacing":"","_mcl_block_styles":"","footnotes":""},"categories":[6],"tags":[15,121,49,22,46,52,87],"class_list":["post-3990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food-and-flavor-outlook","tag-culinary-expertise","tag-flavor","tag-foodservice","tag-people","tag-planet","tag-seasonings","tag-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Experience Asia | Griffith Foods - North America<\/title>\n<meta name=\"description\" content=\"Striking the balance between new and familiar can be a challenge when it comes to demand for global fare. 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