{"id":6512,"date":"2023-03-16T07:32:33","date_gmt":"2023-03-16T12:32:33","guid":{"rendered":"https:\/\/griffithfoods.com\/eu\/?p=6512"},"modified":"2023-06-20T06:07:33","modified_gmt":"2023-06-20T11:07:33","slug":"uncover-new-innovation-for-your-chicken-offerings-2","status":"publish","type":"post","link":"https:\/\/griffithfoods.com\/eu\/de\/viewpoints\/uncover-new-innovation-for-your-chicken-offerings-2\/","title":{"rendered":"Uncover New Innovation for Your Chicken Offerings"},"content":{"rendered":"<style> \th1.entry-title { \t\tfont-weight: bold; \t\tcolor: #017146; \t\tfont-size: 48px; \t\tline-height: 1.2; \t}  \t.single-article h1, \t.single-article h2, \t.single-article h3, \t.single-article h4 { \t\tfont-family: \"Source Sans Pro\", Arial, \"Helvetica Neue\", Helvetica, sans-serif; \t} \t.single-article h2 { \t\tfont-size: 28px; \t\tline-height: 1; \t\tfont-weight: normal; \t\tcolor: #017146; \t\tfont-style: normal !important; \t} \t.single-article h3 { \t\tfont-size: 28px; \t\tfont-style: normal !important; \t\ttext-transform: none; \t\tcolor: #017146; \t\tmargin-bottom: 0; \t} \t.single-article h4 { \t\tfont-size: 18px; \t\tfont-weight: bold; \t\tfont-style: normal !important; \t\tcolor: #017146; \t\tmargin-bottom: 0; \t} \t.single-article .wp-block-image { \t\tmargin-top: 16px !important; \t\tmargin-bottom: 16px !important; \t} \t.single-article .entry-content ul { \t\tmargin: 0; \t\tpadding: 0; \t} \t.single-article ul > li { \t\tfont-weight: bold; \t\tfont-style: italic; \t\tcolor: #017146; \t\tpadding-left: 12px !important; \t\tline-height: 1.4; \t} \t.single-article ul > li::before { \t\tleft: 0 !important; \t\tbackground-color: #017146 !important; \t\ttop: 10px !important; \t}  \tp {font-size: 16px;}  \tul {font-size: 16px;}   \t.wp-block-column p { \t\tline-height: 1.5; \t\tmargin-bottom: 0px; \t}  \t.snapshot-column { \t\tmargin-top: 2.333em; \t} \t.snapshot-column h3, \t.snapshot-column p { \t\tcolor: #017146; \t} \t.snapshot-column p { \t\tline-height: 1.333; \t}  \t.trends-hr { \t\tbackground-color: #017146; \t\theight: 4px; \t\twidth: 100%; \t\tmargin: 30px 0 35px; \t}  \t.trends-remove-space-bottom, \t.trends-remove-space-bottom figure { \t\tmargin-bottom: 0 !important; \t} \t\/* Custom Classes *\/ \t.highlighted { \t\tcolor: #017146; \t} \t.first-strong-larger strong:first-child { \t\tfont-size: 28px; \t\tcolor: #017146; \t\tfont-weight: normal; \t} <\/style>    <figure class=\"wp-block-image aligncenter size-full top-image\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5683 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/12\/ChickenTakesFlight_Header_1000x430.jpg\"\/><\/figure>    <div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\"> <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\"> <h2 class=\"wp-block-heading\">Explore the opportunity to grow a beloved category.<\/h2>    <p>Around the world, demand for chicken continues to grow. So how can operators and manufacturers keep the category exciting and relevant? As meat prices rise and consumer dining habits change, finding ways to address health, flavour and sustainability with chicken innovation are key to making an impact.<\/p>    <div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p>Consider fried chicken, with food cultures all over the world presenting their own spin on this beloved dish. After the rise of Korean fried chicken, we expect to see Taiwanese popcorn chicken and fiery Indian chicken 65 as the next \u201chot\u201d global varieties. <\/p>    <div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p>From a nutrition standpoint, chicken benefits from its health halo and consumer desire to boost protein intake while watching cholesterol and fat (The National Provisioner, 2022). Many consumers surveyed in the EU say they\u2019re increasing chicken consumption while cutting back on red meat (Mintel, 2023). <\/p>    <div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p>On the snacking side, chicken flavours are driving innovation in the chip category. We\u2019re also seeing chicken skins being used to deliver the texture of traditional potato chips, without the carbs. <\/p> <\/div>    <div class=\"wp-block-column snapshot-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"> <h2 class=\"wp-block-heading\">Segment Snapshot<\/h2>    <p><strong>QSR\/FOODSERVICE:<\/strong><\/p>    <p>It\u2019s all about balance. Operators have enhanced their menus with a mix of health-conscious and eco-friendly meat alternatives, alongside indulgent chicken sandwiches. They\u2019re also finding ways to incorporate global flavours into chicken dishes.<\/p>    <div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p><strong>PROTEIN PROCESSORS:<\/strong><\/p>    <p>Plant-based \u201cchicken\u201d products are driving innovation as consumers seek more sustainable alternatives to poultry products. New flavours and formats are helping to meet demand for authentic chicken taste and texture in these meatless items.<\/p>    <div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p><strong>SNACKING:<\/strong><\/p>    <p>CPG brands are highlighting high protein and sustained energy claims in new chicken snacks, which target consumers\u2019 dynamic lifestyles and varying dietary needs.<\/p> <\/div> <\/div>    <hr class=\"trends-hr\">    <p class=\"first-strong-larger\"><strong>Create and Innovate, make your chicken products fly!<\/strong><\/p>    <p>Chefs Ellie Coughlan and James Stamp are thrilled to showcase their new culinary creations featuring versatile and delicious chicken. Their dishes highlight a range of textures and flavours, demonstrating the endless possibilities that can be achieved using seasonings, sauces and coatings. If you&#8217;re interested in learning more about any of the concepts or products featured below, feel free to reach out to them!<\/p>    <div class=\"wp-block-media-text alignwide is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-6519 size-full lozad\" data-src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/uploads\/sites\/10\/2023\/03\/198-Griffith-Foods-72dpi15-02-23-1024x683.jpg\"\/><\/figure><div class=\"wp-block-media-text__content\"> <h4 class=\"wp-block-heading\">Indonesian Fried Chicken<\/h4>    <p>Succulent Indonesian chicken breast coated in a spiced onion cornflake crumb and served with a Sambal Rica-Rica style sauce.<\/p>    <p> <em>Products featured: <\/em><\/p>    <ul class=\"wp-block-list\"> <li>Extra Tasty Brine<\/li>    <li>Spiced Onion Cornflake Crumb<\/li>    <li>Indonesian Sambal Rica-Rica Style Sauce<\/li> <\/ul> <\/div><\/div>    <div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><div class=\"wp-block-media-text__content\"> <h4 class=\"wp-block-heading\">Vegan Air Fried &#8220;Chicken&#8221; Bites<\/h4>    <p>These vegan bites have a multigrain coating and are drenched in a tangy and spicy v&#8217;duja style&nbsp;glaze and finished with a cooling coconut and lime drizzle.&nbsp;<\/p>    <p><em>Products featured: <\/em><\/p>    <ul class=\"wp-block-list\"> <li>Chicken mimic seasoning + binder<\/li>    <li>Never Fry Coating System<\/li>    <li>V&#8217;Duja Style Glaze <\/li>    <li>Coconut and Lime Drizzle <\/li> <\/ul> <\/div><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-6520 size-full lozad\" data-src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/uploads\/sites\/10\/2023\/03\/108-Griffith-Foods-72dpi15-02-23-1024x683.jpg\"\/><\/figure><\/div>    <div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <div class=\"wp-block-media-text alignwide is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-6521 size-full lozad\" data-src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/uploads\/sites\/10\/2023\/03\/152-Griffith-Foods-72dpi15-02-23-1024x683.jpg\"\/><\/figure><div class=\"wp-block-media-text__content\"> <h4 class=\"wp-block-heading\">Bombay Chicken and Curried Mango Flavoured Chicken Skin Crisps<\/h4>    <p>Chicken skin crisps cooked in an air fryer and tossed in various flavourful seasonings.<\/p>    <p> <em>Products featured: <\/em><\/p>    <ul class=\"wp-block-list\"> <li>Bombay Chicken and Curried Mango seasoning<\/li> <\/ul> <\/div><\/div>    <div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><div class=\"wp-block-media-text__content\"> <h4 class=\"wp-block-heading\">Vegan Air Fried &#8220;Chicken&#8221; Bites<\/h4>    <p>A Shawarma spiced oil is used to marinate the chicken which adds depth of flaovur and a good colour when grilled. Alongside are multiple sauces to dip and dunk. Best served&nbsp; with flatbreads as a sharer.&nbsp;<\/p>    <p><em>Products featured: <\/em><\/p>    <ul class=\"wp-block-list\"> <li>Shawarma Oil Marinade<\/li>    <li>Cumin, Coriander and Turmeric Yogurt Sauce<\/li>    <li>Zhoug Style Chilli Sauce<\/li>    <li>Apricot Harissa Ketchup <\/li>    <li>Torshi Phel Phel Sauce<\/li>    <li>Chilli Chickpea&nbsp;Crumb<\/li> <\/ul> <\/div><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-6570 size-full lozad\" data-src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/uploads\/sites\/10\/2023\/03\/181-Griffith-Foods-72dpi15-02-23-1024x795.jpg\"\/><\/figure><\/div>    <div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p class=\"first-strong-larger\"><strong>Ready to get creative with chicken? &#8211; Take it to the next level!<\/strong><\/p>    <p>Contact your Griffith Foods representative or the chefs to learn how these exciting, versatile products can enhance your chicken and alternative protein options.<\/p>    <div class=\"wp-block-columns is-not-stacked-on-mobile is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\"> <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-6516 lozad\" width=\"300\" height=\"300\" data-src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/uploads\/sites\/10\/2023\/03\/4.png\"\/><\/figure>    <p class=\"has-text-align-center\"><a href=\"https:\/\/www.linkedin.com\/in\/elliecoughlan\/\">Contact Chef Ellie Coughlan<\/a><\/p> <\/div>    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50px\"> <div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div> <\/div>    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-6517 lozad\" width=\"300\" height=\"300\" data-src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/uploads\/sites\/10\/2023\/03\/7.png\"\/><\/figure>    <p class=\"has-text-align-center\"><a href=\"https:\/\/www.linkedin.com\/in\/james-stamp-25b52a157\/\">Contact Chef James Stamp<\/a><\/p> <\/div> <\/div>    <hr class=\"trends-hr\">    <div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\"> <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"> <figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5739 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/12\/ChefTip_RoastedChick_500x500.png\"\/><\/figure> <\/div>    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\"> <p><\/p>    <div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p class=\"first-strong-larger\"><strong>Chef Tip: <\/strong>\u201cLooking for the secret to signature chicken? Start by brining your chicken, then briefly poach and quickly chill in ice water to tighten the skin. Pat the chicken dry, lightly season and roast at a high temperature for the ultimate roasted chicken\u2014perfectly crispy skin and juicy, flavourful meat that will keep customers coming back for more.\u201d<\/p>    <p><em>\u2013Chef Mark Serice, Vice President Global Culinary, Griffith Foods<\/em><\/p> <\/div> <\/div>    <hr class=\"trends-hr\">    <div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p class=\"first-strong-larger\"><strong>Looking Forward: What&#8217;s next for the chicken category?<\/strong><\/p>    <div class=\"wp-block-columns img-actualsize trends-watch is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\"> <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <h4 class=\"wp-block-heading has-text-align-left\">NEW TECHNOLOGY:<\/h4>    <p class=\"has-text-align-left\">On the plant-based protein side, techniques such as cell cultivation may help to break through a crowded innovation landscape. As a whole, the chicken industry will need to increase communication surrounding responsible agricultural methods and animal welfare claims.<\/p> <\/div>    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <h4 class=\"wp-block-heading has-text-align-left\">NEW FORMATS:<\/h4>    <p class=\"has-text-align-left\">Chicken snacks will evolve beyond crisps and jerky. By leaning further into upcycling processes, parts of the chicken that may normally go to waste can be used to create snacks that meet the demands of environmentally conscious consumers.<\/p> <\/div>    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <h4 class=\"wp-block-heading has-text-align-left\">NEW INTERPRETATIONS:<\/h4>    <p class=\"has-text-align-left\">Traditional chicken dishes will continue to be reinvented for today\u2019s menus. Operators can highlight the inherent versatility of chicken while expanding consumers\u2019 palettes with globally inspired recipes.<\/p> <\/div> <\/div>    <div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\"> <div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/griffithfoods.com\/eu\/de\/contact-us\/\" style=\"background-color:#017146\">Want to learn more?  Click here to contact us!<\/a><\/div> <\/div>    <figure class=\"wp-block-image size-full\" id=\"block-269aa34b-7a5d-4c68-911e-b8e130b2947b\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/eu\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5740 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/12\/22-GRI-0408_ENL_Footer_1000x320.png\"\/><\/figure>    <p class=\"has-text-align-left\" style=\"font-size:12px\">\u00a9 2023 Griffith Foods. All rights reserved.<br><br>Sources:<br>Jennifer Mathews, \u201cThe Surprising History Of Korean Fried Chicken&#8217;s Journey Into The Mainstream,\u201d <em>Mashed<\/em>, September 6, 2022.<br> Mark Hamstra, \u201cProject Pollo seeks to break new ground in plant-based QSR,\u201d <em>Nation\u2019s Restaurant News<\/em>, August 31, 2022.<br> Mintel, 2023 FlavorIQ\u00ae Food and Flavor Outlook Report, January 2023.<br> Richard Mitchell, \u201c2022 Poultry Report: The chicken craze continues,\u201d <em>The National Provisioner<\/em>, January 20, 2022. <\/p>    <p><\/p>","protected":false},"excerpt":{"rendered":"<p>Around the world, demand for chicken continues to grow. As meat prices rise and consumer dining habits change, finding ways to address health, flavor and sustainability with chicken innovation are key to making an impact.<\/p>\n","protected":false},"author":65,"featured_media":6739,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_mcl_spacing":"","_mcl_block_styles":"","footnotes":""},"categories":[6,8],"tags":[13,15],"class_list":["post-6512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food-and-flavor-outlook","category-viewpoints","tag-consumer-market-insight","tag-culinary-expertise"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Griffith Foods - Europe | Uncover New Innovation for Your Chicken Offerings<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/griffithfoods.com\/eu\/de\/wp-json\/wp\/v2\/posts\/6512\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Griffith Foods - Europe | Uncover New Innovation for Your Chicken Offerings\" \/>\n<meta property=\"og:description\" content=\"Around the world, demand for chicken continues to grow. 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