{"id":2962,"date":"2022-10-20T04:35:38","date_gmt":"2022-10-20T09:35:38","guid":{"rendered":"https:\/\/griffithfoods.com\/apac\/?p=2962"},"modified":"2023-03-01T06:55:59","modified_gmt":"2023-03-01T12:55:59","slug":"destination-japan","status":"publish","type":"post","link":"https:\/\/griffithfoods.com\/apac\/th\/viewpoints\/destination-japan\/","title":{"rendered":"Destination Japan"},"content":{"rendered":"<div style=\"background-color:#B7252F; height:38px;\"><\/div> <style> h1.entry-title {color:#B7252F!important;} p {font-size: 16px;}  .trends-hr {background-color:#B7252F; height: 3px; width: 100%; margin: 30px 0 35px 0;}  .trends-remove-space {margin-top: 0!important;}  .trends-remove-space-bottom {margin-bottom: 0!important;}  .single-post .trends-watch h3 {font-style: italic; color: #B7252F; font-size: 20px; text-transform: uppercase;}  .single-post h2 {font-weight: bold; font-style: normal!important; text-transform: uppercase;}  .single-post h4 {\/*font-family: source sans pro,Arial,helvetica neue,Helvetica,sans-serif; *\/ font-weight: 500;}  .header-column-width {margin-bottom: 0;}  .img-actualsize img {max-width: 100%!important; width: auto!important;}  .img-actualsize figure.aligncenter {text-align: center; margin-bottom: 0!important;}  .wp-block-image {margin: 0!important;}  .trends-watch img {padding-bottom: 20px;} h2.lowercase-h2 {text-transform: none;}  .nl-video {padding: 20px; box-shadow: 0px 0px 10px 0px rgba(0,0,0,0.3);}  .wp-block-button a.wp-block-button__link {font-size: 21px!important; padding: 8px 20px!important;}  .mediumitalic {font-weight: 500!important;}  .column-text-no-top-margin {margin-top: -10px!important;}  h2.uppercase {text-transform: uppercase!important; line-height: 34px;}  h2.linebehind {color: #B7252F; font-size: 34px; text-align: center; position: relative; } h2.uppercase { text-transform: uppercase!important; line-height: 34px;} h2.linebehind:before { border-top: 3px solid #B7252F; content:\"\"; margin: 0 auto; position: absolute; top: 22px; left: 0; right: 0; bottom: 0; width: 100%; z-index: -1; } h2.linebehind span { background: #fff; padding: 0 10px; } h2.linebehind.smallh2 {text-align: left; font-size: 22px; font-weight: 400;} h2.linebehind.smallh2:before {top: 14px;} .highlight-text {color: #B7252F!important;} .final-para a {color: #B7252F;} .listfontsize {font-size: 16px!important;} .nubana-logo {text-align: center;} .nubana-logo img {max-width: 250px!important;} <\/style>    <div class=\"wp-block-columns alignfull header-column-width is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\"> <div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"> <div class=\"wp-block-image is-style-default\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/apac\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5228 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/10\/09_DestinationJapan.gif\"\/><\/figure><\/div> <\/div>    <div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"> <figure class=\"wp-block-image size-full is-style-default\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/apac\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5247 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/10\/09_DestinationJapan_NameOnly_English-1.png\"\/><\/figure> <\/div> <\/div>    <p><strong>With its focus on balance and simplicity, Japanese cuisine influences food trends around the globe.<\/strong> Not only have traditional Japanese ingredients and flavors been shaped over centuries of history, but they also align with the way consumers want to eat today.<\/p>    <p>On the protein side, Japanese flavors are commonly used to enhance seafood, with items like cod in miso-yuzu butter sauce and ginger-miso-glazed salmon found on Canadian and American retail shelves. German grocers are stocked with chicken karaage, deep fried with a soy, ginger and spice batter. Even plant-based protein like cedar-smoked tofu can be found in France, prepared using traditional Japanese techniques.<\/p>    <p>Japanese-inspired snacks can be seen in a variety of formats, ranging from classic on-the-go snacks to larger portioned, more filling items. Bold flavors enliven crunchy favorites, including Vietnamese shoyu and honey-flavored rice crackers, wasabi-soy almonds in Oman and Thai capelin roe mayonnaise chips. More substantial snacks, including seaweed-wrapped smoked salmon rice balls, or onigiri, found in Colombia, Swedish tonkotsu ramen and hoisin duck gyoza in the UK open the doors for flavor exploration.<\/p>    <p>In foodservice, the influence of Japanese cuisine can be seen from quick service restaurants all the way to Michelin-starred fine dining establishments. One casual dining operator in the US is seeking to make sushi more accessible, serving aburi (torched sushi) in a relaxed environment. In Peru, the Nikkei cooking style applies Japanese techniques to Peruvian ingredients, resulting in such dishes as Paracas scallops with green beans and miso, or lucuma ice cream topped with soy sauce. And a global burger chain is bringing a Japanese favorite to the masses, serving up fried shrimp tempura sandwiches in Taiwan.<\/p>    <p>As food costs continue to rise, take a cue from the hallmarks of Japanese cuisine: capitalize on smaller, more curated portions and focus on bright, umami-forward flavors and unique textures.<\/p>    <div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <h2 class=\"linebehind smallh2\"><span>3 Trends to Watch<\/span><\/h2>    <div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <div class=\"wp-block-columns img-actualsize trends-watch is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\"> <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/apac\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5524 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/10\/21-GRI-0407-NumberCircles_1.png\"\/><\/figure><\/div>    <h3 class=\"has-text-align-center wp-block-heading\">Meatless Authenticity:<\/h3>    <p class=\"has-text-align-center\">With proteins trending towards plant-based alternatives, brands will look for ways to remain true to cuisines such as Japanese barbecue and sushi while offering meatless versions.<\/p> <\/div>    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/apac\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5526 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/10\/21-GRI-0407-NumberCircles_2.png\"\/><\/figure><\/div>    <h3 class=\"has-text-align-center wp-block-heading\">Umami-Rich Snacks:<\/h3>    <p class=\"has-text-align-center\">Snack brands will expand their flavor repertoire beyond soy, wasabi and miso into ingredients such as katsuobushi and kombu. The inclusion of fermented ingredients may allow for the promotion of immunity and gut health claims.<\/p> <\/div>    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/apac\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5525 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/10\/21-GRI-0407-NumberCircles_3.png\"\/><\/figure><\/div>    <h3 class=\"has-text-align-center wp-block-heading\">Flavor Fusion:<\/h3>    <p class=\"has-text-align-center\">With Japanese cuisine proliferating around the globe, foodservice operators will create fusion dishes that combine local culture with Japanese flavors.<\/p> <\/div> <\/div>    <div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <div class=\"wp-block-image trends-remove-space-bottom\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/apac\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5528 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/10\/Ramen_800x168.jpg\"\/><\/figure><\/div>    <h2 class=\"has-text-align-center lowercase-h2 mediumitalic has-text-color wp-block-heading\" style=\"color:#b18c2d;font-size:34px\"><span style=\"color:#B7252F\" class=\"has-inline-color\">Modern Takes on Authentic Cuisine<\/span><\/h2>    <p class=\"has-text-align-center\">Simple yet elegant composition is one of the hallmarks of Japanese cuisine. Watch Chef Jaime Mestan create Skewered Chicken Tsukune, richly seasoned chicken meatballs brushed with a mouthwatering yakitori glaze featuring soy, mirin, sake and sugar.<\/p>    <div style=\"height:2px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <div class=\"nl-video\"><script src=\"https:\/\/fast.wistia.com\/embed\/medias\/y50qrpn3r1.jsonp\" async=\"\"><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async=\"\"><\/script><div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\"><div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\"><div class=\"wistia_embed wistia_async_y50qrpn3r1 videoFoam=true\" style=\"height:100%;position:relative;width:100%\"><div class=\"wistia_swatch\" style=\"height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/apac\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" style=\"filter:blur(5px);height:100%;object-fit:contain;width:100%;\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\" data-src=\"https:\/\/fast.wistia.com\/embed\/medias\/y50qrpn3r1\/swatch\" class=\"lozad\"><\/div><\/div><\/div><\/div><\/div>    <div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <h2 class=\"has-text-align-center lowercase-h2 mediumitalic has-text-color wp-block-heading\" style=\"color:#b18c2d;font-size:34px\"><span style=\"color:#b7252f\" class=\"has-inline-color\">Segment Snapshot <\/span><\/h2>    <div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <div class=\"wp-block-columns img-actualsize trends-watch is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\"> <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <h3 class=\"has-text-align-center wp-block-heading\">QSR\/Foodservice:<\/h3>    <p class=\"has-text-align-center\">By experimenting with plant-based Japanese meat alternatives, small plates and traditional cooking techniques, operators are exciting patrons and creating fusion dishes with authentic Japanese inspiration.<\/p> <\/div>    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <h3 class=\"has-text-align-center wp-block-heading\">Protein Processors:<\/h3>    <p class=\"has-text-align-center\">Meat, fish and plant-based protein products are leveraging the regional flavors of Japan, including the citrusy tang of yuzu and savory umami-rich ingredients like miso. Miso, in particular, is becoming more widely utilized.<\/p> <\/div>    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"> <h3 class=\"has-text-align-center wp-block-heading\">Snacking:<\/h3>    <p class=\"has-text-align-center\">CPG snack brands are leveraging more mainstream Japanese flavors, including soy, teriyaki and wasabi. On the sweeter side, flavors such as ume (a plum-like fruit) can be found in applications like cakes and beverages.<\/p> <\/div> <\/div>    <div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/apac\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5529 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/10\/Kaisendon_800x168.jpg\"\/><\/figure><\/div>    <h2 class=\"has-text-align-center lowercase-h2 mediumitalic has-text-color wp-block-heading\" style=\"color:#b18c2d;font-size:34px\"><span style=\"color:#b7252f\" class=\"has-inline-color\">Culinary Inspiration<\/span><\/h2>    <p class=\"has-text-align-center\">Get inspired by these on-trend concepts to create innovative offerings using products from Griffith Foods.<\/p>    <div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <h4 class=\"has-text-color wp-block-heading\" style=\"color:#b18c2d\"><em><em><em><span style=\"color:#B7252F\" class=\"has-inline-color\">Skewered Chicken Tsukune with Yakitori Glaze<\/span><\/em><\/em><\/em><\/h4>    <figure class=\"wp-block-image alignfull size-large\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/apac\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5513 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/10\/03-Skewered-Chicken-Tsukune--1024x683.jpg\"\/><\/figure>    <div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p>Seasoned chicken meatballs seasoned are grilled on skewers and brushed with a classic yakitori glaze made with soy, mirin, sake and sugar. Topped with sesame seeds and slivered green onion.<\/p>    <p><em>Featuring: Griffith Foods Tsukune Meatball Seasoning and Binder, Griffith Foods Yakitori Glaze<\/em><\/p>    <div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <div class=\"wp-block-group alignfull\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\"> <h4 class=\"has-text-color wp-block-heading\" style=\"color:#b18c2d\"><em><em><span style=\"color:#B7252F\" class=\"has-inline-color\">Char-Roasted Edamame Beans and Togarashi-Dusted Shishito Peppers with Soy-Yuzu Drizzle<\/span><\/em><\/em><\/h4>    <figure class=\"wp-block-image alignfull size-large\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/apac\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5514 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/10\/01-Edamame-Beans-with-Togarashi--1024x683.jpg\"\/><\/figure>    <div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p>A duo of edamame pods and shishito peppers are char-roasted and dusted with spicy and savory togarashi seasoning, served with a soy-yuzu sauce for dipping.<\/p>    <p><em>Featuring: Griffith Foods Soy-Yuzu Dipping Sauce, Griffith Food Togarashi Seasoning<\/em><\/p> <\/div><\/div>    <div class=\"wp-block-group alignfull\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\"> <div style=\"height:46px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p><\/p> <\/div><\/div>    <h2 class=\"linebehind smallh2\"><span>Chef Tip<\/span><\/h2>    <div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 39%\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/apac\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5515 size-full lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/10\/Sweet_Spicy_Chicken_OUTLINE_hirez-1024x684.png\"\/><\/figure><div class=\"wp-block-media-text__content\"> <div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\"> <p class=\"has-small-font-size\"><em><strong><span class=\"highlight-text\">\u201c<strong><em>Miso paste is an indispensable staple in any commercial kitchen.<\/em><\/strong><\/span><\/strong><\/em> Combined with honey and a drop of toasted sesame oil, it makes an excellent glaze for grilled meats and vegetables. Or, add a touch of rice vinegar for an easy low-fat salad dressing.\u201d<br>\u2013Chef Mark Serice, Vice President Global Culinary, Griffith Foods<\/p> <\/div><\/div> <\/div><\/div>    <div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <h2 class=\"has-text-align-center lowercase-h2 mediumitalic has-text-color wp-block-heading\" style=\"color:#b18c2d;font-size:34px\"><span style=\"color:#b7252f\" class=\"has-inline-color\">Focus on Sustainability<\/span><\/h2>    <div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/griffithfoods.com\/apac\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-5519 lozad\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/10\/KanoShunsuke-1-1024x768.jpg\"\/><\/figure>    <div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p>In recent years, as Japanese cuisine has grown in popularity, so has the consumption of tuna\u2014making sustainable seafood more important than ever. Companies are taking on the challenge of fully farming tuna while chefs focus on fish certified by such non-profit organizations as the Marine Stewardship Council and Aquaculture Stewardship Council. Restaurants are also incorporating different types of fish of the menu (along with a wider array of cuts\/parts) to reduce food waste.<br><br>\u2013Kano Shunsuke, Corporate Chef, Griffith Foods Japan<\/p>    <div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <figure class=\"wp-block-image size-large is-resized\" id=\"block-269aa34b-7a5d-4c68-911e-b8e130b2947b\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/griffithfoods.com\/apac\/wp-content\/themes\/griffithfoods\/build\/images\/dummy.svg\" alt=\"\" class=\"wp-image-4254 lozad\" width=\"1139\" height=\"285\" data-src=\"https:\/\/griffithfoods.com\/wp-content\/uploads\/2022\/02\/21-GRI-0407_GRI_footer.jpg\"\/><\/figure>    <div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p class=\"has-text-align-center\" style=\"font-size:14px\">\u00a9 2022 Griffith Foods. All rights reserved.<br>Source: Mintel, 2022 FlavorIQ\u00ae Global Trends and Insights Report, January 2022.<\/p>    <p><\/p>","protected":false},"excerpt":{"rendered":"<p>With its focus on balance and simplicity, Japanese cuisine influences food trends around the globe. Not only have traditional Japanese ingredients and flavors been shaped over centuries of history, but they also align with the way consumers want to eat today.<\/p>\n","protected":false},"author":17,"featured_media":2963,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_mcl_spacing":"","_mcl_block_styles":"","footnotes":""},"categories":[6,8],"tags":[13,15,138,87],"class_list":["post-2962","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food-and-flavor-outlook","category-viewpoints","tag-consumer-market-insight","tag-culinary-expertise","tag-food-and-flavor-outlook","tag-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Griffith Foods - Asia Pacific | Destination Japan<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/griffithfoods.com\/apac\/th\/wp-json\/wp\/v2\/posts\/2962\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Griffith Foods - Asia Pacific | Destination Japan\" \/>\n<meta property=\"og:description\" content=\"With its focus on balance and simplicity, Japanese cuisine influences food trends around the globe. 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